The Value
BusinessIn consulting I watched technically flawless projects fail on bad data, missing integration budgets and users who wouldn’t adopt them. Which is why I know AI has to be steered strictly within the business strategy, not the reverse.
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Building and strategically steering AI projects inside a global retail group, between the business and IT. Over my years at Lidl I went deep into the business processes in order to extend them sensibly with technology. That spanned many projects, from classical AI in logistics to generative AI in marketing.
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I started programming at 16 for myself; professionally I joined Data42 in 2019, building big data pipelines.